Chapter 10 (textbook marketing)

Chapter summary
Textbook marketing is a systematic mark-and -label reading tool that helps you distinguish important ideas from less important ones. At a minimum, you should aim to mark and label the main idea, important details, and new vocabulary in your textbook chapters. Beyond these three basic elements of textbook marking, you should use your experience in lecture and lab to decide if you need to mark more. Always mark information that is unclear, to remind yourself to find out what it means before you are tested on the material. Because every university, college, class, student, and textbook are different, you will develop your own system of textbook marking. A personalized system will work well as long as it is consistent, makes sense to you, and achieves the main goal of textbook marking: showing the relationships between ideas in what you read.